The 2012 Yaris is a car that zips around with attitude and people are recognizing how much fun this subcompact can be. According to Toyota, sales for the 2012 Yaris were up 140 percent in April and 70 percent through the year. Come in to Daytona Toyota to take a look at a 2012 Yaris today!

This week at the Electric Vehicle Symposium in Los Angeles, Toyota revealed the all-new Toyota RAV4 EV. The newest all-electric vehicle from Toyota takes their most popular SUV model and gives it a charge. The new RAV4 EV has an expected driving range of 100 miles and an approximate charging time of six hours, according to Toyota. Not sacrificing driving performance or cargo capacity, the new RAV4 EV will be fully-equipped with an MSRP of $49,800.

The Scion iQ may not fit in your pocket, but the new Sony PlayStation Vita can, and both can be yours from now until July 31, 2012. Beginning in May, buyers of the new 2012 Scion iQ will receive a free PlayStation Vita, while supplies last. The pairing of the world’s smallest four-seater and the most portable gaming system is one that can result in big fun.

Earlier this year, Consumer Reports released its 2012 Top Picks and despite the heightened competition, Toyota dominated the field earning five of the top ten spots. No other automaker has been selected for that many Top Picks since 2003 and Daytona Toyota has great deals on all the Top Picks right now!

“Every year the competition grows tighter; in recent years as many as nine different brands have taken the top spots. Combined with the improved Camry, Toyota’s ability to maintain a competitive lead among hybrids and SUVs is a big factor in its strong presence on this year’s list,” said Rik Paul, Consumer Reports’ automotive editor, in the Consumer Reports article.

Keeping your car running smoothly takes care and a range of techniques but one of the most important maintenance projects is keeping your oil fresh. Changing the oil at regular intervals can do wonders for keeping your vehicle on the road. Conversely, one of the worst feelings is locking up an engine by running low on oil. We’ll examine how often you should change your oil and what types are best for your engine.

Daytona Toyota is excited to share more news from the best manufacturer making this place a better world.

Toyota in Washington – Committing to 54.4 MPG
Japan Employees Give Back to U.S. Tornado Victims
Rated a Top Company for Diversity

Toyota Agrees to Ambitious New Fuel Economy Standards
Toyota’s Jim Lentz joined President Obama and other [...]

•    Fits the lifestyle of young, active families
•    “v” for “versatility” with more cargo space than 80% of small SUVs
•    42 MPG combined rating
•    Premium-level safety systems and integrated multimedia
•    Pitch and Bounce Control, Panoramic View Moonroof
The newest member in a growing Prius family of hybrid vehicles, the Prius v delivers an unparalleled blend [...]

Whether you are a high school or college student making an investment in a car or a parent looking to invest in an affordable safe car for your child who is about to join the driving forces or graduate, there are many safe and affordable options with that first car investment. Toyota’s Certified Used Vehicles [...]

Lots going on the Toyota front - your source for the latest on a brand that is focused on one thing – you.

Toyota to Move Forward with Japan Car Production for Most of May
Scion tC Receives Five Star Overall Rating for Crash Tests
The Environmental Protection Agency Recognizes Toyota for its Commitment to Environmental Excellence

Toyota to Move [...]

Microsoft Corp. and Toyota Motor Corp. announced yesterday they have forged a strategic partnership and plan to build a global platform for TMC’s next-generation telematics services using the Windows Azure platform. Telematics is the fusing of telecommunications and information technologies in vehicles; it can encompass GPS systems, energy management [...]