“It’s Ready. Are You?” is the new slogan for the all-new 2012 Toyota Camry. According to Toyota, the campaign demonstrated how the seventh-generation model addresses consumers’ needs, expectations and driving habits. Look for Daytona Toyota’s Camry event!

“When building the best-selling car in America-a car with nearly seven million vehicles on the road today-you learn about what people want and expect from their cars,” said Bill Fay, group vice president of marketing for Toyota in a prepared statement. “We recognized the need to give Americans a smart, safe and worry-free vehicle they can rely on, and our marketing campaign communicates this message.”